My company is one of the nations leading media and marketing companies. Their business is centered around magazines and book publishing, television broadcasting, integrated marketing and integrated media. There largest focus is on Home and Family markets.
This company publishes over 25 different magazines, and currently has over 400 books in print. This company also owns 12 different television statements in cities such as Atlanta and Phoenix.
They also have a domestic data bases that contains over 85 million names that allows advertisers to target precise marketing campaigns.
This is a simple overview of the company I will continue to write about this semester and will post more specific information and examples of PR writing in the near future.
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